How to create a mailing list with Gmail {Updated 2023}

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How to create a mailing list with Gmail 2023-Every time you organize a new tournament with friends from the volleyball club it’s a disaster: after logging into your inbox Gmail, you have to arm yourself with patience and manually type dozens and dozens of email addresses (as many as there are tournament participants), thus wasting a considerable amount of time that you could dedicate to much more profitable activities. Would you like to remedy the problem, but you don’t have the faintest idea of ​​what to do? I have the solution for you: create a mailing list with Gmail.

By creating distribution lists through the email service offered by Google, in fact, you can select a list of contacts to send the same message to — the so-called labels —without having to key in all the addresses each time. Doesn’t this seem like a rather practical and comfortable solution to you? So let’s not waste any more time and get right into action!

How to create a mailing list with Gmail {Updated 2023}

Courage: make yourself comfortable, take all the time necessary to concentrate on reading the next paragraphs, implement the “tips” that I will give you to complete the creation of a mailing list with Gmail and you will see that the next time you will have to send the same email to multiple recipients you will save a lot of time. I wish you a good read and, above all, have fun!


The possibility of create a mailing list in Gmail is given by the function that allows you to create and manage labels, i.e. groups of contacts to send the same message to. Creating labels on Gmail is very simple: just access the Contacts section of your Google account, select the users to include in the label you want to use, create it and then send the message to the contacts included in the distribution list: that’s all .

I anticipate that in the next paragraphs I will only provide you with information on how to proceed from a PC, since it is not possible to create and use labels from mobile.

To proceed with the creation of a mailing list on Gmail, first connect to the Google Contacts page via the link I just provided and log in using your Google account credentials (if you haven’t already done so). Now you have to locate and select the contacts you want to insert in the label you will use to send messages to several people at the same time: then move the mouse cursor over the profile photo of the latter or on theinitial of their names and put a check mark on it box that appears next to them.

Of course, if you realize that one of the people to add to the mailing list is not among the contacts saved on your Google account, fix it immediately by saving it now: press the button (+) located at the bottom right, fill in the fields First name, Society, Qualification, E-mail And Telephone with the requested information and click on the button Save to save the contact to Gmail.

After locating and selecting the contacts you want to add to the mailing list, press the iconlabel located at the top left and, in the menu that opens, select the item (+) Create label. Then type the name you want to assign to the label by entering it in the text field Create label present in the box that appears on the screen and presses on the item Okay located in the lower right.


Since the name you decide to assign to the label will be the one you will have to type in the field TO, Cc or bcc (depending on your needs) when composing the message, make sure that the name given to the label is easy to remember and is in keeping with the general theme of the emails you will send to contacts who are part of the mailing list, so so as not to run into “useless” problems.

Well, after having created the label you can finally send the collective email to all the contacts you have entered. To proceed, connect to Gmail by pressing the button in the shape of perforated square located at the top right and, in the menu that opens, click on the logo Gmail. Alternatively, you can connect to the “Big G” mail service by simply clicking on this link.

To proceed with sending the message, press the button (+) Write which is located at the top left (just below the Gmail logo) and compose the email to be sent to the contacts previously entered in the label via the box New message that appears at the bottom right then type the label name in the text field where the wording is present TO to send it to everyone, Cc to copy the recipients’ knowledge bcc to put others in blind carbon copy (in order not to show the recipients the addresses of the other members of the mailing list).


As you can see, the function autocomplete of Gmail will offer you the label created just now with the preview of the names and addresses of the contacts present inside it: you just have to click on the label name from the box that appears on the screen and, as you can see, all the addresses will be added automatically.

After adding the addresses to send the email to, complete the message by typing the subject, the body of the message itself and possibly attaching a file. Finally, proceed to forward the email by clicking on the button Submit located in the lower left. If you want more information on how to send an email with Gmail, do not hesitate to read the guide I have dedicated to the subject: there you will find information that will be very useful, especially if you have recently been using the Google email service.

Note: as you may have noticed, the procedures that I have described in the previous lines were carried out from a PC. At the time of writing, in fact, it is possible to create a mailing list only through the Web version of Gmail. If you try to type the name of the label you just created from the official app of the service, you won’t be given any completion suggestions as the feature hasn’t been made available on mobile yet.

How to create a mailing list with Gmail Send multiple emails with Gmail


You need to send an email lump sum to more people and you don’t intend to create an ad hoc label? I understand, in this case the solution that could be right for you is to send multiple emails with Gmail manually typing the addresses of each contact to forward the message to. Are you wondering how to proceed from a PC or from your mobile devices? I’ll explain it to you right away.

  • From PC — connect to the Gmail login page, access your account, press the button (+) Writecompose your message in the box New messagetype the addresses of the users to send the message to (separating them with a comma) after the entry TO, Cc or bcc and presses the blue button Submit. If instead of using the web version of Gmail you prefer to use a client (eg. Apple Mail, Mozilla Thunderbird, Microsoft Outlooketc.), you can send a group message in the same way: just type the addresses of the recipients to whom you want to send a group message (separating them with a comma) and then forward it using the appropriate button.
  • From smartphones and tablets — launch the official Gmail app on your Android or iOS device, log in to your Google account (if necessary), press the symbol of pencil located at the bottom right and, in the screen that opens, type the email addresses of the users you want to send the message to (separating them with a comma) after the entry TO, Cc or bcc. As soon as you have completed the message, tap on the symbol ofpaper airplane to forward it to everyone. The procedure that I have just indicated also applies if you use an email client.

Other useful solutions


Those that can be created with Gmail are rudimentary mailing lists: it is simply a matter of creating groups of contacts (on platforms that allow it) and manually writing the messages to be sent from time to time to the recipients.

If you are looking for a more complete solution for creating mailing lists, perhaps because you have a site or a blog and you want to inform your readers of the news published, you can contact sendinblue: a relationship marketing solution that stands out for combining ease of use and advanced features. It allows you to create, program and manage the sending of email campaigns using a very comfortable visual editor and can be used for free without any restrictions.

Among the many functions offered by the service, I point out the sending of transactional emails and SMS, the creation of Marketing Automation scenarios (to send automatic emails linked to events such as the purchase of a product or subscription to one) and much more. The service also includes support in Italian and complies with the GDPR, the General Data Protection Regulation and their free movement within the European Union.

In addition to the free plan, which provides for up to 300 emails per day and unlimited contacts, Sendinblue offers various more advanced solutions: Quarrel with prices ranging from 19 euros/month for sending 20,000 emails per month up to 69 euros/month for sending 100,000 emails per month (without daily limits), it also includes assistance via email and unlockable features of your choice, such as removal of the SendinBlue logo from sent messages and the possibility of carrying out A/B tests; then there is the plan Premium which includes prices from 49 euros/month for sending 20,000 emails per month to 499 euros/month for sending 1 million emails per month (without the SendinBlue logo), includes the functions of the Lite plan plus A/B testing, Marketing Automation, Facebook Ads, Landing page, multi-user access, advanced reports with geolocation and telephone assistance; finally there is the plan Agency which is customizable by each company and includes email volume of your choice, priority delivery, 20+ landing pages, 10+ users, SSO (SAML), account manager, priority support and much more.

To create your account on sendinblue, connected to the home page of the service and fill in the form that is proposed to you. After creating and activating your account (via SMS and confirmation email), you can import your contacts and create your email campaigns in just a few clicks.

To learn more about how to optimize and clean your contact list to improve the email delivery rate, consult the specific tutorial on the official website of the service. If, on the other hand, you want more information on how Sendinblue works, consult my guide dedicated to the platform.

Article created in collaboration with Sendinblue.